“A strong defense of life is a vote winner,” Kristi Hamrick, chief media and policy strategist for Students for Life, one of the largest antiabortion groups, told our colleagues Dan Balz, Colby Itkowitz and Caroline Kitchener. “It energizes people.”

“Students for Life Action, one of the largest antiabortion organizations in the country, is aiming to reach 1 million potential voters between the ages of 18 and 35 before the election.”

“As a sole national pro-life organization, they put all their efforts and dedication into equipping college, high school, medical and law students to become an effective human rights advocate, particularly in battling today’s atrocity – abortion.”

“This messaging strategy has been effective, particularly among young people. Students for Life of America, which mostly recruits on high school and college campuses, started in 2006 and now has more than 1,200 chapters in all 50 states. In 2020, it partnered with other powerful conservative groups to launch its first National Pro-Life Summit; more than 2,000 young activists signed up to attend the day-long training in January. While the majority of Americans ages 18-29 support the right to abortion, the issue often isn’t a priority; in contrast, young people who oppose abortion are often passionate about the issue.”